Day Care Center

Friday, November 2, 2007

What If Your Husband Doesn't Support You Opening a Small Home Business or Daycare Center?

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Over the years I’ve heard many complaints from ladies who want to open a small business in their home to help support their family. Maybe it’s a daycare, selling pots and pans, or cosmetics. Anyway you look at it, it’s a small business and some husbands just aren’t supportive of it.

Why you may ask?

Sometimes I think that husbands do not want the trouble that they may think will be caused in their home. They are not interested in the pots and pans sitting in the basement in front of the work bench. Or, the baby in the high chair waiting to be picked up? The fact of the matter is any business you start will involve a commitment on the owner and also will involve some flexibility on the family’s part.

I really think it’s a give and take on everyone’s part. Ladies you need to understand that husbands and children are protective over their things and their space. When your husband is working all day he’s concerned that he’ll have to come home and work there too with feeding babies, helping ship out products, what ever your business may involve.

But on the other hand, it’s also important for the husband to realize that you are earning money for the family and that he should be happy. My husband never complained over the years about my daycare business, and in fact took an active role in running it. He never complained because I was making great money, staying home, raising our twin daughters and last but not least had dinner done when he arrived at night.

Unfortunately not all husbands think this way so it’s your job to emphasize all the great things that will happen because of your home business. And of course realize that your family will need their space so in the beginning just realize this and keep your distance till the money start’s rolling in. They will get the picture.

The “Daycare Diva”, Christine G. Groth, is the creator of “The Guide to Instant Daycare Profits”. To learn more about this step-by-step program and to sign-up for her FREE “How to Start a Daycare” tips and articles, visit http://www.expertsatdaycare.com

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    Sunday, September 30, 2007

    Parent Hack #1: Secret to Easier Daycare Drop-offs

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    The Dreaded Morning Drop-off. In the toddler room at our daycare, Little B. and her Mom were having a tough time in the mornings. Little B. did not want her Mom to leave, and was crying and clinging on to her. After 15 or 20 minutes, one of the teachers would pry little B. away, holding and comforting her while Mom makes her not-so-clean or happy getaway.

    After a few mornings like this, I ran into B's Mom in the parking lot. She looked helpless, pregnant with guilt, little B's tears and cries still weighing on her.

    "Tough, huh?" I asked. "Yeah, it's gotten pretty bad lately. I don't know what to do."

    I felt compelled to reveal my Secret to a Guilt-free, Tears-free Morning Drop-offs. Actually, it's a technique (or Parent Hack, if you will) that we learned at our last daycare.

    "You might have her push you out," I suggested. "What do you mean?"

    It works like this: A teacher or parent asks the child, "Do you want to push Mommy (or Daddy) out of the room?" during the good-bye portion of the drop-off. The child agrees. Mommy or Daddy turns, faces the door and the child pushes the parent's butt, like a choo-choo train, out the room.

    "Yeah, I'll give it try," said B's Mom.

    How did it go? When I ran into B's Mom a week later, she was gushing with thanks. Amazing, she said. And I got to witness it in action the next morning, both of them happy and even having added their little tickling twist to the drop-off ritual. No tears, no banshee cries. No guilt in sight.

    As a bonus. "Now she even pushes me out of her room at bed time, " said B's Mom.

    The next morning, I saw Little N, another one of the kids who's been having a tough time. After 10 min., her mother spontaneously suggested to little N, "Do you want to push me out?" Little N. agreed.

    "It's nice to leave her not screaming her head off in the morning," I overheard N's Mom telling B's Mom.

    Why it works. It empowers the child. It gives them some control. They decide (sort of) when you leave. They are pushing you out; you're not leaving/abandoning them.

    And it's fun. Like playing choo-choo trains.

    The Downside.

    1. It may not always work. Although I have yet to see it not work.
    2. It's a little manipulative.

    Yes, but. My instinct says a little manipulation is better than all the tears, cries and the guilt.

    Give it a try and let me how it went for you.

    J. Lee writes for http://mysearchformeaning-money.blogspot.com/ and http://daddymadeit.blogspot.com/

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    Monday, September 17, 2007

    Developing An Effective Website For Daycare Centers

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    Does the word "website" frighten you? Do you relate website design to complicated programming, complex html - java scripts? Ever wondered how a small daycare center can afford to setup a website?

    Website designing has evolved since the start of internet. What used to be a complicated task, fit for a computer programmer, has now been made easier. Most web hosting packages now comes with web builder programs that enable non web designers to setup a professionally looking website without any/little knowledge of computer programming languages.

    Here’s how you can easily develop a website for your daycare centre:
    Step 1
     

    Purchase a domain name (www.YOUR-DOMAIN-NAME.com) You can buy them from many domain name providers that is available on the web. Go to Google / Yahoo and key in "purchase domain name" and you'll have a list of domain name companies trying to promote their services to you. Domain names are usually charged annually. It can range from as cheap as $1.99.
     

    Step 2
    Sign up with a web hosting company
    Many web hosting companies offer free domain name registration for as long as you host your website with them. Web hosting packages are charged monthly but many web hosting companies will offer you a discount if you were sign up with them for a number of years. There a number of things you need to take note of when selecting a web hosting company. How much space? How many email accounts are permitted? Does it have a website design software?
     

    Step 3
     

    Write your website copy
    The most important and sometimes challenging task of building a website is to write the website copy. Fret not. It can be relatively pain-free.

    First and foremost, I would suggest spending some time to surf the web for good examples to copy. The rule of thumb is, if you like it and find it attractive, then most likely your customers will as well.

    Here are a number of suggested information to include on your website.

    • Home page
    This is an introduction or welcome page for your daycare visitors. Visitors normally land on this page first so you should make it easy for your visitors to navigate through. As they say “First impression counts” so ensure that it is attractive. However, don’t overdo it and put too many pictures because it will take a very long time to load.
    • Core value and goals
    As providing daycare services is a delicate profession, core values and goals of the daycare centre are extremely important.
    • About us
    Include a photo and short bio of all the caregivers. If it is too tedious, then have at least the daycare centre manager’s / principal’s information.
    • Programme / Curriculum br> List down what subjects you offer as part of your curriculum.
    • Schedule
    Include a schedule of the centre’s daily activities. If possible, even include a menu.
    • Photo Gallery
    Snap some photographs of the children at play, during storytelling, etc and include it in your photo gallery. Some website design software already have a photo gallery function included.
    • Rates and charges
    Some owners may not like the idea of publicizing the charges, so it’ll depend on your preference. Personally, I feel that it helps to qualify your customers.
    • What’s New
    If possible, have a “What’s New” section where you can include short writeup about your centre’s activities or make announcements of upcoming events such as open houses.
    •Contact us
    In your contact page, list not only contact details such as address, telephone and email but include a map as well. It will be useful for parents who wish to visit your centre.
     

    Step 4
    Follow the step by step tutorials or guides to setting up a website. Most website design software comes with tutorials on how to develop a website step by step. It varies from software to software. I won’t lie to say that is a piece of cake but you’ll get better with practice. Just think of the amount of money you will be saving by doing it yourself.

    Remember to publish your website only when you have checked it thoroughly. Preview it first to ensure the layout is fine. Check the spelling. Nothing is worse than a website that is poorly developed.

    Step 5
    Promoting your website The first thing you should do is email to all your friends and family and let them know about your website. Encourage them to forward to as many people as possible.

    Next is to include your website address on everything; on your name cards and all your marketing materials (brochure, flyer's, posters, advertisements and banners).

    Get your website listed in as many places as possible. There are also many web directories which you can list your website and not forgetting the metroguides. If you have purchased a franchise, ask if the franchiser will allow a link from their website to yours.

    If after reading this, you find it too cumbersome, there are 2 alternatives. One is to have someone professional do it for you for a fee. Second is to forget about having a website for your daycare altogether.

    For more information or resources on starting a successful daycare, please visit setupadaycare.com

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    Monday, September 10, 2007

    Pet Sitting Day Care

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    Friday, August 24, 2007

    Record Keeping for Daycare Centers

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    The key to record keeping is to simplify, simplify, simplify. As with any other repetitive task you want to make it as easy as possible so the main goal is achieved. At the end of the chapter I will reprint a copy of what the IRS is providing to its auditors when looking at child care centers. This information will give you some insight.

    The end result of keeping accurate records is two-fold. Sometimes we get all caught up in defending against problems with the IRS and tax return preparation and that we forget the purpose of record keeping. We should be using the information from the records to advance our business and allow us to make decisions on how to run the business more effectively.

    Good record keeping will allow you to keep track of the health of your business. Again, seek professional help or read as many books as possible to aid you growing your business effectively and keeping it on track. Don’t become overwhelmed with everything in your business and allow this area to be the one that always falls short. Remember the rule – simplify! Get the information you need to make a proper decision and give the government the information they need in the form of tax return or reports.

    Lets’ get started.

    There are a number of logs that are necessary in the preparation of good records. They are: time, food, auto, and asset. In addition to these logs we need to keep track of income sources: private pay, government pay, grants, and food program. The other sources of funding must also be tracked: bank loans, vehicle loans, and loans from others. The final things that need to be kept track of are the valid expenses of the business.

    Lets’ break down each of the above in a little more detail.

    Income sources

    1. Private pay from parents by child

    2. Food Program (USDA)

    3. Grants

    4. Government Programs

    I recommend that you keep track of each source of income separately and then report them separately on your income tax return. Each source can be verified by the IRS so if you report it this way there is no question to its accuracy. All money received should be deposited into a business bank account. This allows you to easily verify the income to the deposits that were made during the year.

    Time, Food, and Auto

    Many states provide a calendar for the tracking of these figures. In the end we need to know how many hours the day care was in operation to calculate the time space percentage (discussed previously.) Do this daily and weekly, (record on the calendar) to be able to answer all questions at the end of the year on your tax return. If you’re anything like me, you can’t explain what you did last week much less what you did eleven months ago.

    In 2004 the IRS made a significant change in the calculation of food expense. Prior to 2004 the only way to track food was to provide receipts of food purchases. This method was always in question to providers on how to determine what was personally eaten food, (non-deductible) and what was consumed by children, (deductible). We now have a new log to keep. You now need to provide the number of breakfast, lunch, dinner, A.M. snack and P.M snack. The IRS provides a rate that is equal to the tier-one food rate for the USDA food program.

    This new program eliminates the tracking of food receipts. I still recommend keeping the food receipts to prove that you have spent at least what you are claiming. You are still allowed to keep actual receipts and use those for expense. Just realize that on audit the auditor will do a test of meals served and if your expense is higher than the calculation of meals times rate they will argue to reduce the expense.

    The auto log is simply the record of miles driven on a personal vehicle for the pursuit of business. If the vehicle is used 100% for business you may take the actual expenses for that vehicle. If you share the vehicle for personal and business you need to determine the percentage of business that the vehicle was driven. The choice of using actual or mileage method is made in the first year of service. In both methods you will need to keep an accurate mileage log. The total miles driven are also necessary. The other information needed is date, miles driven, and what the business purpose was. This can be recorded on your calendar or a special book specifically for this purpose. Again, if you do it daily, it becomes natural to you and the information is readily accessible for tax time.

    Asset Log

    Asset Log is defined as: what is in your home that will last longer than one year. There are two types of assets: those you owned before you started operation, and those you purchased after you started operations. These assets can be further broken down into those that are 100% used for business and those that are shared by you personally and the day care. No matter which kind the assets are you need to record information about them.

    Owned before operations started

    1. Asset Name (ie refrigerator)

    2. Location (room from floor Plan)

    3. Fair Market Value at date of start of operation

    4. How you determined value

    5. Asset type

    Purchased after operation started

    1. Asset Name (ie refrigerator)

    2. Location (room from floor plan)

    3. Date Purchased

    4. Where purchased

    5. Asset Type

    Based on the above information you will be able to create a depreciation schedule and claim the proper amount of expense. The depreciation schedule will either go directly to the business return or be further reduced by the time space percentage depending on whether it is a shared asset or a total business asset.

    Loan List

    You will need to keep track of the monies that are entering your business and from where. When you make a loan to the business it needs to be tracked. The bank wants to get their money back when they loan you money and you should want the business to return that money back to you as well. The money you loan to the company should be deposited into your business bank account, and the expenses that the loan was needed for will be recorded in the business checking account.

    Many times I will have a provider complain that they are not being treated as a business person and instead are being treated as a baby sitter. Keeping accurate records and acting like a business requires you to have good records. Be sure to keep strict separation between personal expenses and business expenses. By doing this you will be treated as the professional that you are, and will give you piece of mind when tax time or decision time arrives.

    Lastly, Direct Expenses

    All direct business expenses should be written from your business checkbook. I have found that using a credit card has been very helpful. If you use a credit card use it for business purposes only, and pay the balance monthly, you will be able to track expenses easily. Debt is a burden that will many times destroy a new business. Good record keeping will allow you to better keep track of the monies coming in and going out. You should keep the receipts associated with the expense and organize them by category, not the month. The IRS wants to know the amount of supplies, not January, February, etc. This will allow you to easily assemble the information for the tax return or financial statement purposes.

    Whether you decided to use a computer with the many programs that are available for record keeping or not, the overall goal doesn’t change. You need to systematically assemble the information in a way that you can make decisions from, and also comply with the laws of your state and federal government.

    I thought it would be helpful to take a look inside what the IRS auditor would be looking for. In 2004 the IRS published an audit guide for child care centers. This publication is used by auditors to get up to speed on a certain industry segment. If you know what they are looking for you can better be prepared when the time comes. It is too late to prepare after you are selected for audit, because the audit will happen between two and three years after the year that they are auditing.

    The IRS has given its auditors specific guidance that lets you know what issues the examiners are looking for. This is not an absolute list because the individual auditor can ask for anything they want to look at but this is a great starting point.

    From Child Care Providers Audit Techniques Guide

    1. Be prepared to discuss the business history including the starting date, a brief description of a typical days activities, and internal controls for income and expenses information

    2. If you are taking a deduction for the use of your home, provide a floor plan, blueprint or other significant documents to reflect the square footage of the residence. Provide the escrow and/or closing statement to verify the cost of the property. Mortgage company statements showing the paid property tax renting your home provide substantiation of the expenses and a copy of the rental agreement.

    3. Provide copies of Federal Tax Returns for prior and subsequent years, prior Federal and State audit reports, any related returns: partnership, corporation, or employment tax returns and any Forms 1099 filed and/or received.

    4. Provide journals, ledgers, records, notebooks used to keep a record of clients and the amount they paid (weekly, monthly, etc)

    5. Provide all bank statements, business and personal, for the period beginning _______ and ending _______.

    6. If you are participating in the food program, provide copies of the reimbursement statement, name and address of the food sponsor, attendance and meal count record, and time record.

    7. Provide copy of any benefit or retirement plan.

    8. Provide substantiation in the form of canceled checks, receipts, statements, or invoices for expenses identified for examination.

    9. Provide all business licenses, approvals, registrations, and certifications.

    When facing an examination by the IRS, it is best to provide the auditor with exactly what they ask for and nothing more. Answer only the questions they specifically ask and avoid offering additional information that they don’t specifically ask for. You don’t want to expand the scope of the audit by offering information that will lead to additional areas of inquiry. Do not go to the inquiry alone and preferable bring your tax advisor to assist you. If the tax advisor has complete knowledge of your return he/she may prefer to complete the audit without you present. This normally avoids the expansion of the audit and allows it to proceed to a conclusion as quickly as possible.

    If you take the process of record keeping one step at a time and do one thing every day you will stay on top of the work and benefit from the wealth of knowledge that can be derived from that information.

    Christine Groth, business owner, and author of 6-weeks to Instant Daycare Profits Home Study Course. Subscribe to our free 6 part newsletter on how to start a daycare and make over $90,000 per year. Go to http://www.instantdaycareprofits.com/

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